Cosmetics packaging bottle brand and OEM
Dec 11, 2020
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In order to make their own image, activities or products recognized by people, create reputation and expand influence, it is necessary for enterprises to design a specific logo for themselves or drugs.Marks used on industrial and commercial enterprises and pharmaceuticals are called "trademarks", while marks or symbols used on non-industrial enterprises and pharmaceuticals are collectively referred to as "marks".Therefore, the logo is divided into two kinds: enterprise logo (symbol or logo) and commodity logo (trademark).The enterprise mark namely is engaged in the entity mark of production and management activity, the commodity mark namely the mark of the commodity that the enterprise produces, namely trademark.

From the modeling point of view, signs can be divided into three types: representational type, abstract type and figurative abstract combination type.
(1) On the basis of concrete images (mostly physical graphics), representational signs are designed through various modifications, such as simplification, generalization, exaggeration, etc., and their advantages lie in the intuitive expression of representational features, making people at a glance.
(2). Abstract logo is a logo designed by some, line, surface, body and other modeling elements. It breaks through the constraints of representativeness and has greater scope for modeling effects, which can generate strong visual stimulation, but is easy to generate uncertainty in understanding.

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